Summer Style Goes Green: Embracing the Rise of Sustainable Fashion

Summer is here, and it’s time to start thinking about your summer wardrobe. But have you stopped to think about how your fashion choices impact the environment? It is estimated that the fashion industry is responsible for around 10% of global carbon emissions, making it one of the most polluting industries in the world, and it’s time to start making a change. 


In this article, we will discuss sustainable fashion, its importance, and how to support it in your summer wardrobe. We will also share some of the best sustainable clothing brands to help you make more ethical fashion choices.


Introduction to Sustainable Fashion


What is Sustainable Fashion?



Sustainable fashion is a movement that aims to reduce the fashion industry’s negative impact on the environment and society. It involves adopting socially and environmentally responsible practices, such as using sustainable materials, reducing waste, and promoting fair labor practices.

Sustainable fashion is not just about the materials used to make clothing. It also includes the entire product lifecycle, from production to disposal. This means that sustainable fashion also takes into account the impact that clothing has on the environment once it is discarded.


Why is Sustainable Fashion Important?



The fashion industry significantly impacts the environment, from producing raw materials to disposing of clothing. Cotton production, for example, requires large amounts of water and pesticides, which can devastate the environment.

In addition, the fast fashion industry has led to a culture of use and throw, where clothing is worn once or twice before being discarded. This has resulted in massive waste, with an estimated 92 million tons of textile waste generated each year.

Sustainable fashion is important because it offers an alternative to the damaging practices of the traditional fashion industry. By choosing sustainable clothing brands, we can reduce our impact on the environment and support ethical labor practices.


Sustainability in the Fashion Industry


The Rise of Sustainable and Eco-Friendly Fashion



Sustainable and eco-friendly fashion is a growing trend in the fashion industry that aims to reduce the negative impact of fashion on the environment and society. This movement has gained momentum in recent years as consumers are becoming more conscious of their impact on the planet and are demanding more sustainable and ethical products.

One of the critical aspects of sustainable fashion is using environmentally friendly materials, such as organic cotton, recycled fabrics, and biodegradable fibers. In addition, sustainable fashion also involves the use of ethical production methods, including fair labor practices and the reduction of waste and pollution.

Brands committed to sustainable and eco-friendly fashion are emerging worldwide, from small independent labels to large multinational companies. Some notable sustainable fashion brands include Patagonia, Stella McCartney, and Everlane.

The rise of sustainable and eco-friendly fashion is a positive development for the industry and the planet. By promoting sustainability and ethical practices, this movement is helping to create a more responsible and conscious fashion industry.



Benefits of Sustainable Fashion

Sustainable fashion refers to producing clothing, accessories, and footwear in an environmentally and socially responsible way. The benefits of sustainable fashion are numerous, including:


  • Reducing environmental impact: Sustainable fashion aims to minimize the fashion industry’s environmental impact by reducing waste, conserving water, and using eco-friendly materials. This helps to preserve natural resources and reduce pollution.


  • Ethical and fair working conditions: Sustainable fashion also prioritizes ethical and honest working conditions for garment workers, ensuring they are paid fairly, work in safe and healthy environments, and are treated with respect and dignity.


  • Promoting local economies: Sustainable fashion often involves sourcing materials locally and supporting local artisans and craftspeople. This helps to boost local economies and preserve traditional techniques and skills.


  • Encouraging conscious consumption: Sustainable fashion encourages consumers to make more conscious and informed choices about what they buy and wear, helping to reduce waste and promote responsible consumption.


  • High-quality, long-lasting products: Sustainable fashion emphasizes high-quality, durable products designed to last, reducing the need for frequent replacements and reducing waste.


Overall, sustainable fashion offers a more responsible and ethical approach to style, benefiting both the environment and society.


Best Sustainable Brands


Sustainable Luxury Brands


Sustainable luxury fashion brands prioritize environmental and social sustainability in their manufacturing processes while also creating high-quality, luxurious products. 


Let’s look at some of the best sustainable luxury brands you need to know about:


  • Stella McCartney – Stella McCartney is a British luxury fashion brand committed to using sustainable materials and production processes. Their designs use innovative materials like vegetarian leather, organic cotton, and recycled polyester.


  • Patagonia – Patagonia is an American outdoor clothing and gear brand dedicated to sustainability. They use sustainable materials like recycled polyester and organic cotton in their products and focus on fair labor practices and reducing their carbon footprint.


  • Eileen Fisher – Eileen Fisher is an American fashion brand specializing in simple, elegant designs made from sustainable materials. They use materials like organic cotton, recycled polyester, and Tencel in their products.


  • Amour Vert – Amour Vert is a sustainable fashion brand that produces stylish, eco-friendly clothing made from organic and sustainable materials. They also have a zero-waste philosophy and donate some of their sales to environmental causes.


  • Veja – Veja is a French sneaker brand that creates sustainable and ethical footwear using organic cotton, wild rubber, and recycled plastic bottles. They also focus on fair labor practices and transparency in their supply chain.


  • Gabriela Hearst –  This designer blends sustainability and style using organic cotton and vegetable-tanned leather in their elegant designs. They prioritize ethical practices, including low-impact dyes and renewable energy in their factories, and offer a circular fashion program for recycling used products. As a result, their brand is beloved by fashion-conscious consumers.


  • BaYou with Love – is a sustainable lifestyle brand offering ethical fashion and production across jewelry, apparel, home, and beauty. Their recycled gold jewelry is hand-crafted and made in partnership with Dell. They prioritize sustainability, conscious sourcing, and supporting local artisans to achieve a zero-waste world. BaYou with Love was founded to create a balance between fashion and nature, inspired by the beauty around us and motivated by a lack of eco-friendly options.

These are just a few examples of sustainable luxury fashion brands. Many other brands are committed to sustainability and ethical practices, so it’s always worth researching to find brands that align with your values.



Best Sustainable Clothing Brands


There are many sustainable clothing brands out there, but here are some of the best ones:


  • Reformation: A women’s clothing brand focuses on sustainable fashion. They use eco-friendly materials like Tencel, recycled polyester, and organic cotton, prioritizing transparency and ethical labor practices.


  • People Tree: People Tree is a UK-based brand specializing ethically and sustainably. They use organic and Fair Trade materials, prioritize fair labor practices, and have a take-back program for their clothes.


  • Everlane: Everlane is a brand that focuses on transparency and ethical production. They use eco-friendly materials like organic cotton and recycled polyester, prioritizing fair labor practices and transparent pricing.


  • Thought: Thought is a UK-based brand that uses eco-friendly materials like organic cotton, bamboo, and hemp. They also prioritize fair labor practices and work to minimize their environmental impact.


  • Outerknown: Outerknown is a men’s and women’s clothing brand that uses sustainable materials like organic cotton, recycled polyester, and hemp. They also prioritize fair labor practices and transparency.


  • Nudie Jeans: Nudie Jeans is a denim brand that focuses on sustainability. They use organic cotton and recycled materials and have a repair program to extend the life of their clothes.


  • Organic Basics: Organic Basics prioritizes sustainability as its foremost core value. They prioritize quality materials and craftsmanship, emphasizing versatility to ensure longevity in their designs. They mainly specialize in a wide range of basic pieces- the most practical and frequently worn. The brand partners with reputable European factories that prioritize a safe and voluntary work environment and fair wages.



How to Support Sustainable Fashion?


Tips for embracing sustainable fashion in your summer wardrobe


Sustainable fashion is a great way to reduce the environmental impact of your wardrobe while still looking stylish. Here are some tips for embracing sustainable fashion in your summer wardrobe:


  • Choose natural and sustainable fabrics: Look for clothing made from natural and sustainable fabrics like organic cotton, linen, hemp, and Tencel. These materials are better for the environment as they use fewer resources and are biodegradable.


  • Buy from ethical and sustainable brands: Support brands committed to sustainable and ethical practices. Look for certifications like Fairtrade, Global Organic Textile Standard (GOTS), and Certified B Corporation.


  • Invest in versatile pieces: You can wear versatile pieces in different ways and for other occasions. This will help you build a more sustainable wardrobe and reduce waste.


  • Opt for timeless designs: Choose classic designs and neutral colors that you can wear for years. Avoid trendy pieces that quickly go out of style and end up in landfills.


  • Upcycle and recycle: If you have clothes that you no longer wear, consider upcycling them into something new or donating them to a local thrift store. You can also recycle clothes beyond repair by turning them into rags or textile recycling programs.


  • Take care of your clothes: Extend the life of your clothes by taking care of them properly. Follow the care instructions on the label, wash them in cold water, and air dry them instead of using the dryer.


By following these tips, you can create a sustainable summer wardrobe that is good for your environment and style.


Sustainable Fashion on a Budget


Sustainable fashion can seem expensive, but there are ways to incorporate it into your wardrobe without breaking the bank. Here are some tips for sustainable fashion on a budget:



  • Shop second-hand: Shopping at thrift stores or consignment shops is a great way to find sustainable clothing at a lower cost. You can also try online second-hand stores like Bodements, Mirinwon, or Bombay Closet Cleanse.


  • Buy quality pieces: Invest in well-made, timeless pieces that will last longer and can be worn in multiple ways. Look for natural and organic cotton, linen, or hemp fabrics.



  • Repair and upcycle clothes: Learn how to mend and repair clothes to extend their life. You can also upcycle old clothes into something new by cutting them into different shapes, adding patches or embroidery, or dyeing them a different color.


Remember that the most sustainable choice is to buy less and wear what you already have more often. Making small changes to your shopping habits allows you to create a more sustainable wardrobe without compromising your style or budget.



Sustainable fashion is a growing movement that offers an alternative to the damaging practices of the traditional fashion industry. By embracing sustainable fashion, we can reduce our environmental impact, support ethical labor practices, and promote a more sustainable and responsible fashion industry.

Many sustainable clothing brands are available, offering a range of styles and price points. By choosing these brands, we can make more ethical fashion choices and help to create a more sustainable future for the fashion industry. So, let’s embrace sustainable fashion this summer and positively impact the environment and society.





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